Who reads the Winnsboro News?
We were curious ourselves so I went to the trouble of geolocating all the unique cities that connected to the Winnsboro News and clicked the view button to see the newspaper. Well, I was as surprised as you might be, so I mapped it so you could see it for yourself. The first picture is a zoom in of our area which is just an unintelligible cluster in the second picture of the whole nation. Each red marker is a city. Some of these cities had hundreds of individual locations that read The Winnsboro News. Pretty neat, right? Now scroll down...
We actually had visits from Europe and the Middle East and though interesting and somewhat significant, I chose to leave them off this presentation because I am not sure they are relevant to our area... But the map below is relevant and was a surprise to me. Each marker is a city with multiple readers. People are interested in Winnsboro all over the country!
As you can see, The Winnsboro News has a rather distant reach. We have heard from families in California and other states who read it to keep up with loved ones that live in Winnsboro. I would imagine that all these contacts from distant places have similar stories about why they would read our newspaper. Most importantly, we have a large and significant readership in North Central and North Eastern Texas, much larger than I would have expected with such a new newspaper but the practicality of a digital newspaper makes it possible. We have had several thousand views in our short lifespan (about 30 days at the time of this writing). I would hope that potential advertisers would keep this information in mind when planning their ads.
Stephen Boorman
Technical Director
